Okay, you’ve written an outstanding personal statement, which will woo the admissions committee and really help them get to know you.  Now it’s time to let them know why you have chosen their school.  The short answer essay usually prompts you to explain why you have selected a particular university or program.  Don’t bomb this one.  If you do your homework about the school and really search your soul to consider what about the school attracts you, you’re sure to make this essay soar.   On the other hand, your short answer essay could present an opportunity to bomb the application.  If you show that you have no idea why you have selected University X or Program Y, you can really alienate the admissions committee.

Here’s a tip: really do your homework about the institution.  Educate yourself about the particular academic programs, social events, activities and community community service opportunities that you envision yourself taking on once you arrive on campus.  Does the department that you consider majoring in offer a course that you think you’d like to take?  Is there a performing arts activity or club that you imagine yourself going for?  Then go for it.  Really imagine yourself caught up in the life of the institution. While you may not choose to write your essay from that space of imagination, it’s a good starting point to get yourself going.

Happy writing!

-Dr. Kirschner